On Saturday September 15th 2012, thousands of people around the world will take part in a global event: “World Wide Views on Biodiversity”. The project will engage ordinary citizens in as many countries as possible in the process of policymaking and awareness raising to sustain a living and healthy planet. At least a hundred citizens in each participating country will attend day-long meetings to learn about biodiversity issues, make up their minds about them, and express their views. Public awareness and support among the citizens are essential conditions for a successful implementation of environmental politics and hence one of targets of the global biodiversity strategy and action plan agreed on at the UN Biodiversity Conference in Aichi Prefecture, Japan, in October 2010. The WWViews on Biodiversity project is aiming to contribute to the first strategic goal of the Aichi Targets and the United Nations Decade on Biodiversity 2011 -2020 – making people aware of the values of biodiversity and giving them a platform to make their voices heard. The meetings will start at dawn in the Pacific and continue until dusk in the Americas. All meetings will have the same agenda and use the same approach in order to make results comparable and useful for policymakers gathering the following month in India to discuss future policy measures for preserving the diversity of the nature.